Ecru Presents The

Spring 2022 Collection

Reimagine What's Possible.
Dear Friends of ecru

It’s looking like snow here in NYC but we’re excited to kick off the Spring 2022 season with our new collection. 

After conducting focus groups with our clients and friends, we attempted to track the ecru shopper’s activities during a typical week.  We learned a great deal about how she spends her days and how she dresses for them.  

Our lady has a very busy lifestyle, and our design team’s goal was to create and tailor the collection to serve our customers’ varied style needs.   From a client meeting, a busy day of errands, Aperitivo at the club, brunch with the girls, or a visit to the farmer’s market, ecru makes the appropriate style choices easy. 

We invite you to view the collection and see how ecru can elevate your personal style for everything you do. 

- Melanie Dec, Head Designer